On vines and minds

There are numerous books and articles on the philosophy, econo­mics, marketing and ‘appreciation’ of wine. Many contain information that could be seen as primarily psychological, but I discovered when researching my new book on the topic that this has never been collated. There is the occasional juicy grape on the vine: Alexandra Woods Logue recently published a third edition of her excellent Psychology of Eating and Drinking with a few pages devoted to wine, and those who scour journals may find the occasional researcher investigating specific aspects, such as taste and smell. But in general, when it comes to a topic that many of us have a personal interest in, the psychology wine glass is not even half full.
This article therefore serves as just a brief taster of some areas